# Baidu (BIDU) — Overview

BIDU · NASDAQ · Stock

Canonical page: https://www.lighthorse.io/tickers/bidu

## Price

Last close $82.56 on Oct 15, 2026. 52-week range $81.86 – $162.52.

## Company profile

Most of Baidu's revenue comes from Baidu core, with the rest coming from video-streaming subsidiary iQiyi. The firm's main businesses include online marketing services from its search engine, AI cloud infrastructure, AI applications, AI marketing, and autonomous driving.

## Financials

| Metric | Value |
| --- | --- |
| Revenue (trailing twelve months) | $18.7B |
| Revenue (quarter) | $4.6B |
| Revenue growth (year over year) | 1.10% |
| Gross profit (trailing twelve months) | $7.6B |
| Gross margin | 40.89% |
| Net income (trailing twelve months) | −$513.9M |
| Net income (quarter) | $325.4M |
| Net income growth (year over year) | -67.89% |
| Net margin | -2.75% |
| Return on equity | -1.15% |
| EPS (trailing twelve months) | −$1.74 |
| Book value per share | $117.94 |
| P/E (trailing twelve months) | — |
| Price to book | 0.6 |
| Debt to assets | 37.20% |
| Payout ratio | 0.00% |
| Dividend yield | 0.00% |

## Frequently Asked Questions

### Is Baidu (BIDU) profitable?

No. Baidu reported a net loss of $513.9M over the trailing twelve months.

### How much revenue does Baidu (BIDU) make?

Baidu generated $18.7B in revenue over the trailing twelve months, up 1.10% year over year.

### How do I buy stock in Baidu (BIDU)?

BIDU trades commission-free with a Light Horse Securities brokerage account — from the mobile app, the web at [Light Horse Dashboard](https://portal.lighthorse.io), the trading API, or an [AI agent connected over MCP](/instructions/ai/claude). The trade panel on this page places the order once you are signed in.

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This page is for informational purposes only. Nothing on it is a recommendation, solicitation or offer to buy or sell any security, nor investment, legal or tax advice. Light Horse Securities Inc does not verify third-party data and is not responsible for its accuracy, completeness or timeliness.

Data provided by [AInvest](https://www.ainvest.com).