# Booking Holdings (BKNG) — News

BKNG · NASDAQ · Stock

Canonical page: https://www.lighthorse.io/tickers/bkng/news

## Recent headlines

- [Booking Holdings launches Vayo with planned $100M investment](https://www.ainvest.com/news/booking-holdings-launches-vayo-planned-100m-investment-2610) — AInvest Wire, Oct 14, 2026
  Booking Holdings Inc. has announced the launch of Vayo, a new venture aimed at expanding its strategic partnerships in the travel sector. The company plans to invest $100 million in the initiative, signaling its commitment to strengthening its position in the post-pandemic travel market. Vayo will…
- [Ftc prepares action against Booking on affiliate hotel ads: RTRS](https://www.ainvest.com/news/ftc-prepares-action-booking-affiliate-hotel-ads-rtrs-2610) — AInvest Wire, Oct 7, 2026
  The Federal Trade Commission (FTC) is reportedly preparing regulatory action against Booking.com and related platforms over concerns regarding deceptive advertising practices in affiliate hotel bookings, according to recent reports. The agency has long scrutinized third-party booking sites for…
- [US Federal Trade Commission preparing action against Priceline.com owner Booking Holdings over misleading ads placed by affiliate guest reservations, people familiar say](https://www.ainvest.com/news/federal-trade-commission-preparing-action-priceline-owner-booking-holdings-misleading-ads-affiliate-guest-reservations-people-familiar-2610) — AInvest Wire, Oct 7, 2026
- [Booking Holdings Inc.: Truist Securities cuts target price to $216 from $242](https://www.ainvest.com/news/booking-holdings-truist-securities-cuts-target-price-216-242-2609) — AInvest Wire, Sep 30, 2026
- [Expedia Group shares hit two-month lows, last down 8%](https://www.ainvest.com/news/expedia-group-shares-hit-month-lows-8-2609) — AInvest Wire, Sep 23, 2026
  Expedia Group, Inc. (EXPE) shares fell to two-month lows on September 23, 2026, closing at $258.17, an 8% decline from the previous week’s close of $281.02. The stock has been under pressure following a downgrade from Morgan Stanley, which cited user retention and engagement metrics relative to…

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