# Mediaalpha (MAX) — Overview

MAX · NYSE · Stock

Canonical page: https://www.lighthorse.io/tickers/max

## Price

Last close $11.56 on Oct 15, 2026. 52-week range $7.17 – $14.27.

## Company profile

MediaAlpha Inc provides a platform that enables insurance carriers and distributors to target and acquire customers. The company's technology platform brings insurance carriers and consumers together through a real-time, transparent, and results-driven ecosystem. It serves as a customer acquisition channel in property and casualty insurance, health insurance, and life insurance. The company operates in the United States and generates revenue by earning a fee for each consumer referral sold on its platform.

## Financials

| Metric | Value |
| --- | --- |
| Revenue (trailing twelve months) | $1.2B |
| Revenue (quarter) | $316.9M |
| Revenue growth (year over year) | 25.93% |
| Gross profit (trailing twelve months) | $180.1M |
| Gross margin | 14.71% |
| Net income (trailing twelve months) | $107.5M |
| Net income (quarter) | $41.8M |
| Net income growth (year over year) | 285.43% |
| Net margin | 8.78% |
| Return on equity | 789.17% |
| EPS (trailing twelve months) | $1.76 |
| Book value per share | $0.46 |
| P/E (trailing twelve months) | 7.4 |
| Price to book | — |
| Debt to assets | 101.38% |
| Payout ratio | 0.00% |
| Dividend yield | 0.00% |

## Frequently Asked Questions

### Is Mediaalpha (MAX) profitable?

Yes. Mediaalpha earned $107.5M in net income over the trailing twelve months, a net margin of 8.78%.

### How much revenue does Mediaalpha (MAX) make?

Mediaalpha generated $1.2B in revenue over the trailing twelve months, up 25.93% year over year.

### What is MAX's P/E ratio?

Mediaalpha trades at 7.4 times trailing twelve-month earnings, on an EPS of $1.76.

### How do I buy stock in Mediaalpha (MAX)?

MAX trades commission-free with a Light Horse Securities brokerage account — from the mobile app, the web at [Light Horse Dashboard](https://portal.lighthorse.io), the trading API, or an [AI agent connected over MCP](/instructions/ai/claude). The trade panel on this page places the order once you are signed in.

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This page is for informational purposes only. Nothing on it is a recommendation, solicitation or offer to buy or sell any security, nor investment, legal or tax advice. Light Horse Securities Inc does not verify third-party data and is not responsible for its accuracy, completeness or timeliness.

Data provided by [AInvest](https://www.ainvest.com).