# Upbound Group (UPBD) — Analyst Forecast

UPBD · NASDAQ · Stock

Canonical page: https://www.lighthorse.io/tickers/upbd/forecast

## Recent analyst ratings

| Date | Firm | Action | Rating | Price target |
| --- | --- | --- | --- | --- |
| Oct 6, 2026 | TD Cowen | Maintained | Buy | $27.00 |
| Jul 31, 2026 | BTIG | Downgraded | Buy → Neutral | — |
| Jul 31, 2026 | TD Cowen | Maintained | Buy | $28.00 |
| Jul 7, 2026 | TD Cowen | Maintained | Buy | $29.00 |
| Jan 8, 2026 | TD Cowen | Maintained | Buy | $30.00 |
| Oct 31, 2025 | BTIG | Maintained | Buy | $28.00 |
| Oct 31, 2025 | TD Cowen | Maintained | Buy | $31.00 |
| Sep 16, 2025 | BTIG | Maintained | Buy | $40.00 |
| Sep 15, 2025 | Loop Capital | Upgraded | Hold → Buy | $36.00 |
| May 2, 2025 | Raymond James | Maintained | Outperform | $35.00 |
| Feb 21, 2025 | Loop Capital | Maintained | Hold | $30.00 |
| Nov 13, 2024 | Stephens & Co. | Initiated Coverage | Overweight | $38.00 |
| Nov 1, 2024 | Loop Capital | Maintained | Hold | $33.00 |
| Oct 1, 2024 | Jefferies | Maintained | Hold | $35.00 |
| Sep 13, 2024 | Loop Capital | Maintained | Hold | $36.00 |
| Jul 10, 2024 | Jefferies | Maintained | Hold | $32.00 |
| Jun 7, 2024 | BTIG | Initiated Coverage | Buy | $45.00 |
| Mar 8, 2024 | TD Cowen | Initiated Coverage | Outperform | $43.00 |
| Feb 23, 2024 | Keybanc | Maintained | Overweight | $41.00 |
| Jan 2, 2024 | Stephens & Co. | Upgraded | Equal-Weight → Overweight | — |

## Frequently Asked Questions

### What is the latest analyst rating on UPBD?

On Oct 6, 2026, TD Cowen maintained Upbound Group at Buy with a price target of $27.00.

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Analyst ratings and price targets are the opinions of third-party research firms, not of Light Horse Securities. They are estimates about an uncertain future, are frequently wrong, and are neither a recommendation nor a prediction of actual results.

This page is for informational purposes only. Nothing on it is a recommendation, solicitation or offer to buy or sell any security, nor investment, legal or tax advice. Light Horse Securities Inc does not verify third-party data and is not responsible for its accuracy, completeness or timeliness.

Data provided by [AInvest](https://www.ainvest.com).